Merchant Service

Stop managing tools.
Start orchestrating post-purchase agents.

The same agents powering our Worry-Free programs are now yours to deploy. Trained on real outcomes from 5,000+ merchants and built to handle the decisions your current stack can't.

Merchant Service

Stop managing tools.
Start orchestrating post-purchase agents.

The same agents powering our Worry-Free programs are now yours to deploy. Trained on real outcomes from 5,000+ merchants and built to handle the decisions your current stack can't.

Merchant Service

Stop managing tools.
Start orchestrating post-purchase agents.

The same agents powering our Worry-Free programs are now yours to deploy. Trained on real outcomes from 5,000+ merchants and built to handle the decisions your current stack can't.

Merchant Service

Stop managing tools.
Start orchestrating post-purchase agents.

The same agents powering our Worry-Free programs are now yours to deploy. Trained on real outcomes from 5,000+ merchants and built to handle the decisions your current stack can't.

One workforce for every post-purchase function.

Six specialized agents powering service across returns, risk, support, sales, resale, and intelligence.

Integrate agent decisions into your ERP, CRM, WMS and other systems.

Surface early cost-driving patterns across claims, fraud signals, and return behavior.

Configure agents around your return windows, fraud thresholds, and routing rules.

Agent Workforce

Review

Support

Sales

Voice of the Customer

Business Intelligence

One workforce for every post-purchase function.

Six specialized agents powering service across returns, risk, support, sales, resale, and intelligence.

Integrate agent decisions into your ERP, CRM, WMS and other systems.

Surface early cost-driving patterns across claims, fraud signals, and return behavior.

Configure agents around your return windows, fraud thresholds, and routing rules.

Agent Workforce

Review

Support

Sales

Voice of the Customer

Business Intelligence

One workforce for every post-purchase function.

Six specialized agents powering service across returns, risk, support, sales, resale, and intelligence.

Integrate agent decisions into your ERP, CRM, WMS and other systems.

Surface early cost-driving patterns across claims, fraud signals, and return behavior.

Configure agents around your return windows, fraud thresholds, and routing rules.

Agent Workforce

Review

Support

Sales

Voice of the Customer

Business Intelligence

Operate at a higher level for your shoppers.

Operate at a higher level for your shoppers.

Support Agent

Deploy and train AI support agents on your post-purchase playbooks, rules, and escalation logic.


  • Pull query and catalog context from ticketing systems and E-commerce platforms. 


  • Track resolution rates, response times, and CSAT across each AI agent.


  • Cut resolution costs by reducing low-impact escalations to your team.

Support Agent

Deploy and train AI support agents on your post-purchase playbooks, rules, and escalation logic.


  • Pull query and catalog context from ticketing systems and E-commerce platforms. 


  • Track resolution rates, response times, and CSAT across each AI agent.


  • Cut resolution costs by reducing low-impact escalations to your team.

Support Agent

Deploy and train AI support agents on your post-purchase playbooks, rules, and escalation logic.


  • Pull query and catalog context from ticketing systems and E-commerce platforms. 


  • Track resolution rates, response times, and CSAT across each AI agent.


  • Cut resolution costs by reducing low-impact escalations to your team.

Sales Agent

Surface personalized recommendations during post-purchase touchpoints to generate incremental revenue.


  • Engage shoppers in post-purchase emails and Seel’s Resolution Center.

  • Display product recommendations based on Shopify order and catalog data.

  • Monetize traffic through cross-merchant recommendation networks.

Sales Agent

Surface personalized recommendations during post-purchase touchpoints to generate incremental revenue.


  • Engage shoppers in post-purchase emails and Seel’s Resolution Center.

  • Display product recommendations based on Shopify order and catalog data.

  • Monetize traffic through cross-merchant recommendation networks.

Sales Agent

Surface personalized recommendations during post-purchase touchpoints to generate incremental revenue.


  • Engage shoppers in post-purchase emails and Seel’s Resolution Center.

  • Display product recommendations based on Shopify order and catalog data.

  • Monetize traffic through cross-merchant recommendation networks.

Support Agent

Deploy and train AI support agents on your post-purchase playbooks, rules, and escalation logic.


  • Pull query and catalog context from ticketing systems and E-commerce platforms. 


  • Track resolution rates, response times, and CSAT across each AI agent.


  • Cut resolution costs by reducing low-impact escalations to your team.

Sales Agent

Surface personalized recommendations during post-purchase touchpoints to generate incremental revenue.


  • Engage shoppers in post-purchase emails and Seel’s Resolution Center.

  • Display product recommendations based on Shopify order and catalog data.

  • Monetize traffic through cross-merchant recommendation networks.

Review Agent

Collect reviews at the right moment using post-purchase behavioral data.

Review Agent

Collect reviews at the right moment using post-purchase behavioral data.

VoC agent

Synthesize brand mentions, reviews, and social signals.

VoC agent

Synthesize brand mentions, reviews, and social signals.

Business Intelligence

Run full-funnel reporting with peer benchmarks baked in.

Business Intelligence

Run full-funnel reporting with peer benchmarks baked in.

Review Agent

Collect reviews at the right moment using post-purchase behavioral data.

VoC agent

Synthesize brand mentions, reviews, and social signals.

Business Intelligence

Run full-funnel reporting with peer benchmarks baked in.

Inherited expertise, immediate value.

Generic agents learn slowly and on the job. Ours are built on actuarial expertise, claims patterns, fraud signals, and return scenarios navigated across thousands of merchant programs.

2021

Seel underwriting engine

2023

Worry-Free ® merchant programs

2024

AI-powered returns management

2026

Post-purchase agent workforce

2021

Seel underwriting engine

2023

Worry-Free ® merchant programs

2024

AI-powered returns management

2026

Post-purchase agent workforce

Inherited expertise, immediate value.

Generic agents learn slowly and on the job. Ours are built on actuarial expertise, claims patterns, fraud signals, and return scenarios navigated across thousands of merchant programs.

2021

Seel underwriting engine

2023

Worry-Free ® merchant programs

2024

AI-powered returns management

2026

Post-purchase agent workforce

2021

Seel underwriting engine

2023

Worry-Free ® merchant programs

2024

AI-powered returns management

2026

Post-purchase agent workforce

Why choose between happy customers or strong margins?

Seel gives merchants the infrastructure to free up capacity and cash flow.

Seel gives merchants the infrastructure to free up capacity and cash flow.

The old way

the seel way

Built to perform from day one. 

Built to perform from day one. 

Pre-trained on post-purchase complexity, our agents integrate with your existing stack and start making decisions. No lengthy onboarding and no guesswork.

Pre-trained on post-purchase complexity, our agents integrate with your existing stack and start making decisions. No lengthy onboarding and no guesswork.

Support Agent

$0.99

/ resolved ticket

(No charge if escalated to a human)

Sales Agent

3%

/ commission

successful product purchase
(7-day attribution window)

Review Agent

$5.00

/ review

(No charge if escalated to a human)

VoC Agent

$69.00

/ month

for a comprehensive social VOC analysis

BI Agent

~$2.00

/ report

data deep-dives report

5,000+ merchants trust Seel with their post-purchase experience.

"Seel's Worry-Free Delivery® has provided true protection for Elegoo. On the very first day of our partnership, we completed two claims, with lightning-fast reimbursement and zero disputes. Since using Seel, our NPS score and repeat purchases have increased."

"Seel's Worry-Free Delivery® has provided true protection for Elegoo. On the very first day of our partnership, we completed two claims, with lightning-fast reimbursement and zero disputes. Since using Seel, our NPS score and repeat purchases have increased."

Kevin Wang

Kevin Wang

Co-Founder of Elegoo

Insurance policies are offered and administered by Seel Insurance Services, Inc. and are underwritten by Seel Insurance Inc. or Arch Specialty Insurance Company, depending on jurisdiction and product availability. Carrier participation may vary by state in accordance with applicable regulations.

Insurance policies are offered and administered by Seel Insurance Services, Inc. and are underwritten by Seel Insurance Inc. or Arch Specialty Insurance Company, depending on jurisdiction and product availability. Carrier participation may vary by state in accordance with applicable regulations.

Insurance policies are offered and administered by Seel Insurance Services, Inc. and are underwritten by Seel Insurance Inc. or Arch Specialty Insurance Company, depending on jurisdiction and product availability. Carrier participation may vary by state in accordance with applicable regulations.

Insurance policies are offered and administered by Seel Insurance Services, Inc. and are underwritten by Seel Insurance Inc. or Arch Specialty Insurance Company, depending on jurisdiction and product availability. Carrier participation may vary by state in accordance with applicable regulations.